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Microsoft Copilot Pro is now $20 per month for each user

Microsoft has released Copilot Pro today, the fastest and most advanced version of Copilot. Copilot is the new name of the Bing Chat experience and now comes in a $20 monthly subscription per user. This brings “a new premium subscription for individuals that provides a higher tier of service for AI capabilities, brings Copilot AI capabilities to Microsoft 365 Personal and Family subscribers, and new capabilities, such as the ability to create Copilot GPTs,” Microsoft

.announcedFeatures in Copilot Pro.

Copilot Pro has these features, that are above and beyond normal Copilot:A single AI experience that runs across your devices, understanding your context on the web, on your PC, across your apps and soon on your phone to bring the right skills to you when you need them.

  • Access to Copilot in Word, Excel, PowerPoint, Outlook, and OneNote on PC, Mac, and iPad for Microsoft 365 Personal and Family subscribers.
  • Priority access to the very latest models, including the new OpenAI’s GPT-4 Turbo. With Copilot Pro you’ll have access to GPT-4 Turbo during peak times for faster performance and, coming soon, the ability to toggle between models to optimize your experience how you choose, Microsoft explained.
  • Enhanced AI image creation with Image Creator from Designer (formerly Bing Image Creator) – ensuring it’s faster with 100 boosts per day while bringing you more detailed image quality as well as landscape image format.
  • The ability to build your own Copilot GPT – a customized Copilot tailored for a specific topic.
  • Video overview.

Here is a video overview of the new Copilot Pro:

Microsoft also announced these general improvements around Copilot:Copilot GPTs

  • . Copilot GPTs allow you to customize Microsoft Copilot’s behavior on a particular topic of interest. Copilot mobile app
  • . Copilot is now available on mobile devices for , Android iOSCopilot is now available in the Microsoft 365 app for mobile devices
  • . Copilot will be added to the Microsoft 360 app on , and Android if you have a Microsoft Account. iOSIf Copilot (aka Bing chat) is your favorite and you want the most out of it, then you should try Copilot Pro. You will get more advanced AI models and more features than the free version.

    Barry Schwartz is a contributing editor to Search Engine Land, and a part of the programming staff for SMX. He is the owner of

, an NY-based web consulting company. He runs a popular SEM search blog. Barry can be found on


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